Gaucho with yerba mate, Uruguay's national drink

Six culinary experiences to add to your travel wish-list

Newmarket Holidays
Whether you’re a self-professed foodie or simply enjoy trying the local tipple on holiday, these food-themed activities can add extra layers to your next getaway.  

They say the way to a person’s heart is through their stomach, and to celebrate World Food Day, we’re focusing on how local delicacies can help you fall in love with the spots you cover on tour. Our itineraries have plenty of enticing food-themed experiences that’ll help you connect with your chosen destination, and with that in mind, here are six excursions you won’t want to miss.  

Six must-try culinary experiences on our escorted tours 

Learning how to cook like a local in Italy 

Italian food consistently tops polls for the world’s favourite cuisine, but what might surprise you is how much the local fare can vary by region. Pasta carbonara, for instance, is a product of Rome, ragù alla bolognese belongs to Bologna, and Neapolitan pizza originates in Campania, so wherever you travel, you’ll never be left wanting. Having said this, some of the most memorable dining experiences can come from the dishes you wouldn’t think to order, and you might just find a new favourite to bring home with you.  

Tasting dishes is one thing, but getting hands-on experience making them is another entirely, and with an escape to Puglia, you can join a local chef for a masterclass on the region’s rustic cuisine. Set in a traditional masseria, a fortified farm estate typical of the Apulian countryside, you can learn more about the produce and preparation that goes into each dish from those who know southern Italian cooking best. The best part? Once you’re finished, you’ll have the chance to taste the fruits of your labour as you share a delightful lunch on the farm with your fellow guests. 

Our recommended tour – Heritage of Southern Italy – Puglia & Basilicata 

Embracing the world’s oldest winemaking industry in Georgia  

Though parts of Spain, France, and South Africa might take the plaudits when it comes to the world’s most famous wine regions, the title for the world’s oldest winemaking nation belongs, perhaps surprisingly, to Georgia. Originating in the foothills of the Caucasus Mountains, the country’s winemaking heritage stretches back more than 8,000 years, and the Kakheti region is at the heart of this tradition. Producing over 70% of the country’s grapes, this province is best known for its deep reds, semi-sweet whites, and unique qvevri amber wines, which are produced by fermenting grapes on their skins underground in special clay jars.  

While we could talk all day about Georgia’s winemaking culture, it’s hard to fully appreciate it without seeing the places that still uphold the traditional production methods. For the best introduction to Kakheti, join a local expert for a tasting of the most popular local labels. Here, you’ll learn about the intricacies and flavour profiles of each wine, how they’re made, and what sets traditional qvevri apart from the more common modern red and white varieties.  

Our recommended tour – Heritage of Georgia – Premier 

Discovering Uruguay’s yerba mate traditions 

There aren’t many beverages around the world that symbolise South American culture better than yerba mate (pronounced zher-ba mah-teh), which still makes up a significant part of many people’s daily routine. This warm caffeinated drink, which remains a staple across Argentina, Uruguay, and southern Brazil, is similar to herbal tea, but locals have a very particular way to prepare it. For many, mate is less act of drinking than a social event, and it’s all about sharing.  

What better way to observe one of the continent’s most famous traditions, then, than to take part in a mate ceremony yourself? Though this bitter drink can be found all over each country, few places uphold this local custom quite like rural Uruguay, and the working estancias (ranches) that dot the countryside offer the perfect introduction. Here, an experienced cebador (host) will show you the tools of the trade, a calabash (hollow gourd flask) and bombilla (filtered straw), and you’ll learn more about the preparation, sharing, and etiquette of mate. Afterwards, a hearty asado (barbecue) lunch completes this intriguing taste of Uruguay’s culture and cuisine.  

Our recommended tour – Brazil & Argentina with Uruguay 

Visiting a chocolate plantation in Costa Rica 

It’s no secret: chocolate is one of the world’s most popular treats, with more than 4.7 million tonnes of cacao beans processed every year, according to the 2025 ICCO report. That being said, the bars we see on the supermarket shelves couldn’t be further removed from their natural origins, and the process that takes the cacao plant from pod to packaging is a fascinating one. With a trip to Costa Rica, you can witness the cacao bean’s journey yourself.  

Of the country’s many highlights, the plantations, often built on the fertile soil of nearby volcanoes, are particularly interesting and provide the ideal break from wildlife spotting in the rainforest. The foothills around Arenal, for instance, are home to numerous farms, and it’s here that you can find several smaller boutique cacao plantations that offer a more immersive experience. On a guided tour, you’ll watch local farmers harvest pods and learn how to spot when they’re ripe. You’ll then follow the beans through the fermentation process and on to the finished chocolate, before finally getting to taste some of the decadent local products. 

Our recommended tour – Costa Rica – Wildlife, Volcanoes & National Parks 

Making wagashi sweets in Japan 

Tea ceremonies are often the best way to fully appreciate the balance at the heart of Japanese culture. Every movement, from the whisking of the matcha to the way the bowl is turned before sipping, carries its own meaning, and these experiences remain high on many travellers’ holiday wish-lists. As you observe the ritualistic preparation of the tea, you might also notice a number of delicate sweets served alongside. These intricate Japanese treats, known as wagashi, are as important as the ceremony itself and are often an unexpected highlight of the experience.  

Coming in a variety of shapes and colours, each wagashi represents something different, and they’re made to contrast the bitterness of the matcha. In certain places, you can even try your hand at making them yourself. Accompanied by an experienced guide, you’ll learn how to shape each of the wagashi by hand, a skill that takes more patience than you might expect! Better yet, you'll also be able to sample the wagashi you create at the end.  

Our recommended tour – Japan Unveiled 

Sharing a traditional hot pot dinner in China 

Exploring China’s bustling cities is hungry work, and Chengdu is no exception. The city is the capital of the south-western Sichuan province, which itself is known around the world for its distinctive spices, and it’s the ideal spot to sample the region’s most popular dishes. Food here often features complex aromatic flavours and a málà (mouth-numbing) element, and trying Sichuan’s take on the classic Chinese hot pot dinner is the perfect way to tick two culinary experiences off in one go.  

Warming, interactive, and deeply communal, hot pot dinners offer an immersive way to try Chinese cuisine and are great for trying Sichuan’s famous spices in a more social setting. The best part about China, though, is the sheer variety of its regional cuisines, and each province has its own distinct cooking style. For a closer look at the lesser-known delicacies on offer across the country, check out our Foodies’ Guide to China.  

Our recommended tour – Highlights of China with Yangtze Cruise 


Take a bite of your dream destination with Newmarket Holidays 

Hungry for more? If you’re keen to try the world’s most famous dishes or broaden your understanding of the cultures behind each cuisine, our tours offer plenty of culinary experiences that are sure to bring you closer to the places you explore. For more information on our featured itineraries, or to book your spot in 2027 or beyond, give one of our friendly holiday planners a call today. If your heart lies elsewhere, we also have over 200 escorted tours, spanning six continents, and you can browse them all on our dedicated destinations page. 

Our featured holidays

Locorotondo, Puglia, Italy
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Heritage of Southern Italy - Puglia & Basilicata
Italy
Enjoy a unique introduction to life in glorious Puglia with intimate excursions to some of Italy’s finest southern cities and a seven-night stay at a traditional masseria. Small Group Scenery & Nature
  • Explore Lecce, the ‘Florence of the South’, and admire its elegant baroque landmarks
  • Discover the UNESCO-listed wonders of Matera's Sassi districts, from ancient cave-dwellings to magnificent rock-hewn churches
  • Spend time amongst Alberobello’s traditional, conical trulli houses and uncover the history behind the design
  • 8 days from £1,860 pp

    was £2,189 pp

    Flights included
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    April 2027 - October 2027

  • Duration

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    3 airports

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    8 included

  • Meals

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AS 246466799 Sighnaghi, Georgia
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Heritage of Georgia – Premier
Georgia
Sacred religious sites, a winemaking heritage centuries in the making, and a series of first-class hotel stays await on this small-group exploration of unspoilt Georgia. Premier Collection History & Culture
  • Discover Tbilisi’s Persian, Ottoman and European influences on a guided half-day tour of its historic old town and Abanotubani bath district
  • Marvel at the rock-hewn chambers, ritual halls, and churches of the Uplistsikhe cave city
  • Visit Gergeti Sameba, one of Georgia’s prettiest Orthodox landmarks, and see the Caucasus Mountains on an optional excursion
  • 8 days from £1,655 pp

    was £1,839 pp

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    September 2027 - October 2027

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    4 airports

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    7 included

  • Meals

    14 included

Colonia del Sacramento, Uruguay
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Brazil & Argentina with Uruguay
Brazil, Argentina, Uruguay
Natural wonders, marvellous coastal landmarks, and a selection of enchanting colonial-era towns are yours to explore across three fascinating South American nations. History & Culture Iconic Landmarks
  • View Rio's coast from the top of Sugarloaf Mountain and see the Christ the Redeemer statue, one of the Seven Wonders of the New World
  • Hear and see the thunderous roar of Iguazú Falls from both the Brazilian and Argentine sides, and take an optional helicopter flight
  • Embrace the tango rhythms of Buenos Aires’ most trendy districts and see its major landmarks on a guided tour
  • 16 days from £5,575 pp

    was £6,195 pp

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    November 2027 - October 2028

  • Duration

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    10 included

  • Meals

    17 included

AS 353251094 Sloth, Costa Rica
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Costa Rica – Wildlife, Volcanoes & National Parks
Costa Rica
Reconnect with the untamed natural world across six spectacular Costa Rican National Parks and reserves. Speak with our experts and book your tour today! Small Group Wildlife & Safari
  • Traverse the mist-laden canopies of Monteverde’s spell-binding Cloud Forest with a walk across its famous treetop suspension bridges
  • Take in the natural splendours of Poás Volcano National Park, with its blue-green lagoons, expansive craters and towering peaks
  • Spot the resident monkeys and thriving birdlife in the canopies of Sarapiqui’s rainforest alongside a wildlife specialist
  • 16 days from £4,981 pp

    was £5,535 pp

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    March 2027 - October 2029

  • Duration

    16 days

  • Depart From

    1 airport

  • Excursions & Visits

    16 included

  • Meals

    28 included

A geisha holding a parasol walks up stone steps through the Arashiyama Bamboo Forest in Kyoto, Japan, surrounded by tall, green bamboo stalks
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Japan Unveiled
Japan
Experience Japanese culture on this escorted tour, which will introduce you to Tokyo, Mount Fuji, Hiroshima, Kyoto and more. Flights included. Best Selling Rail
  • Take part in a traditional Japanese tea ceremony, an ancient and spiritual practice
  • Journey to the sacred eight natural springs and traditional thatched houses of Oshino and Lake Kawaguchi
  • Immerse yourself in the energy of Japan’s electrifying capital, Tokyo, on a guided tour
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    16 included

Great Wall of China
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Highlights of China, Yangtze Cruise & Shanghai
China
Experience the contrasts of China with the megacities of Shanghai and Beijing, a cruise down the Yangtze, and visits to the Great Wall, Terracotta Army, as well as a chance to see the legendary pandas. Scenery & Nature Small Group
  • Experience the world-famous Great Wall of China, the largest man-made project in the world
  • Discover Beijing with a tour covering Tiananmen Square, the Forbidden City, and the Temple of Heaven
  • In Xi’an, witness the Terracotta Army, featuring more than 2,000 warriors and horses
  • 16 days from £3,572 pp

    was £3,969 pp

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    April 2027 - November 2029

  • Duration

    16 days

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  • Excursions & Visits

    28 included

  • Meals

    33 included

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